Finwise

Trusted by Independent Advisers and Educators

Finwise is built on the work of people who teach, advise, and write about money every day. The organisations below share our approach: plain language, evidence-based methods, and no promises of quick returns.

Hobart Financial Literacy Network

Community workshops on budgeting, superannuation, and first-home saving across southern Tasmania.

Australian Retirement Planning Association

Independent educators focused on pension strategy, aged-care costs, and transition-to-retirement planning.

Index Fund Investors of Australia

A volunteer-run group that publishes plain-language comparisons of low-cost ETFs and index funds.

Launceston Small Business Mentors

Practical guidance for business owners on cash flow, tax provisions, and separating personal and company finances.

National Inflation Research Group

Researchers who track living-cost data and explain how price changes affect long-term savings and pensions.

Ethical Investing Collective

A member-led forum that reviews ESG funds and helps investors weigh values against fees and performance.

Finwise who we are

Who We Are

An independent editorial team focused on financial literacy

Finwise started in 2016 as a small research desk with a single goal: to make investing understandable for people who do not work in finance. Our writers and editors come from backgrounds in accounting, portfolio management, and journalism, and we apply the same standards to every article we publish.

We do not sell funds, take commissions from product providers, or push specific brokers. Our revenue comes from advertising and a voluntary reader contribution model, which keeps our recommendations independent. When we mention a specific ETF or fund, we disclose our relationship with the issuer, if any exists.

Our readers are typically between 35 and 65, saving for retirement, managing an inheritance, or simply trying to understand how inflation affects their savings. We write for them with plain language, worked examples, and a clear separation between facts and opinion.

  • Editorial independence: no sponsored content disguised as analysis
  • Fact-checking: every statistic is verified against primary sources
  • Plain language: we explain jargon instead of repeating it
  • Reader-first: we prioritize clarity over page views
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